De Grote Wisseltruck
A kickstart on wheels for talented food entrepreneurs
Context
A grey office area and a low income neighbourhood are divided by a train track and a lack of curiosity.
Concept
De Grote Wisseltruck (the swap truck ) is a food truck that can be used for six months at a time by talented food entrepreneurs who want to start their own little restaurant (on wheels). The food truck offers a fresh taste of Amsterdam Southeast cuisine to those working in the office buildings who step out to grab some lunch or after work drinks.
Contribution
Idea, Concept Development, Acquisition, Connector
Partners
Mama Louise, Gemeente Amsterdam, Gemeente Ouder-Amstel, Pop-up City, Mama’s Koelkast